SAN FRANCISCO (Reuters) – Google Inc’s YouTube mentioned on Tuesday that it plans to launch a paid streaming music service, amid criticism that its existing, free video web site might block the music videos of labels that do not comply with its phrases.
The YouTube service is anticipated to launch at the end of the summer time and will enable users to listen to music without any ads, in line with a person acquainted with the state of affairs. Among the other options expected are the flexibility to hearken to music offline and the ability to listen to an artist’s total album as an alternative of just particular person songs, as is at the moment the case on YouTube, the individual stated.
The effort gives a brand new source of revenue for YouTube and its video creators. Rival streaming sites akin to Vessel and Interactive Corp’s Vimeo are luring online stars to their paid offerings, which provide creators a larger cut of income than they typically obtain from YouTube’s ad-supported movies. Facebook is also taking steps to spice up video viewership on its website.
YouTube has already signed deals for the paid service with 95 % of the music labels that it previously had offers with for its current, advert-supported music video website, an individual accustomed to the matter stated. Blocking certain music labels’ videos from showing on YouTube’s free web site might be mandatory in an effort to present a constant user experience for the paid service, the particular person stated.
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