YouTube Signs Broad Licensing Pact With EMI

Youtube MusicNEW YORK, Oct 7 (Reuters) – YouTube, the world’s most popular video-sharing web site, will start to promote music and video games and experiment with new promoting formats to grow revenue, executives said on Tuesday.

Visitors to should buy songs from music movies they watch on the positioning by clicking on buttons that take them both to Inc’s ( AMZN. ) MP3 store or Apple Inc’s ( AAPL. ) iTunes store. T. Jay Fowler, YouTube’s head of music merchandise and creator of Beats-owned MOG music streaming service, said a beta streaming service launched final 12 months lead to an improved Red model and a plan to make use of content to drive deeper engagement. Vevo, which is a three way partnership owned by Universal Music Group, Sony Music Entertainment and Abu Dhabi Media Co, did not return requests for comment. YouTube had 330 million guests in August 2008, in keeping … Read more